- Each health claim links to a named, dated source.
- The review date and the responsible owner appear at the top of the page.
- Emergency guidance is present and comes first, using wording approved by the clinical lead.
- Event dates, places, time zones and contacts were checked on the review date.
- Partner materials carry the approved wording and any credit line their source requires.
- The communications lead or counsel has reviewed the page before publication.
Health awareness campaign hub: sourced materials in one place
A health awareness hub is a reference page that gathers a campaign's materials in one place: the core messages, fact sheets, dates, contacts and the sources behind each claim. Every health claim on the page should link to a source the organization can name and date. A hub that is not checked and dated goes out of date quickly, so set a review date and an owner when you publish it.
Confirm before the hub goes live
Seven parts, with the sources beside each claim
Campaign purpose and audience
One sentence on what the campaign is for, who it is for, and the dates it covers.
60 wordsCore messages
Three or four plain messages the campaign repeats, each with the source it rests on.
90 wordsFact sheets and source list
Approved fact sheets, each dated and linked to the official or primary source it summarizes. Pull any sheet whose source has been updated until it is checked again.
120 wordsEvents and dates
Scheduled events, screenings or clinic days, with the place, the time zone and a contact for questions.
80 wordsWhere to get help
Official helplines, local clinic routes and emergency guidance, each checked on the review date. Emergency guidance comes first.
80 wordsMaterials for partners
Posters, social posts and handouts that partners can reuse, with the approved wording and any credit line the source requires.
80 wordsReview and corrections
Who checks the hub, how often, and how a reader reports an error.
50 words
Total: 560 words
Make the sources and the dates easy to find
Put the source next to the claim
Readers and partners need to see where a figure came from. Link each figure to its source and show that source's date.
Show the review date at the top
A visible date tells readers whether to trust the page. Set the next review date when you publish, and put it on the team calendar.
Group the page by reader
Patients, partners and reporters look for different things. Group the page by reader so each can find their section quickly.
Keep emergency text plain and first
Emergency guidance sits at the top and uses short sentences. Do not bury it under campaign material.
Errors that undermine a health hub
A health claim with no source
A claim without a source is one the team cannot defend. Remove it, or add the link before publishing.
A hub that drifts
Old dates, closed clinics and past events stay on the page when no one owns the review. Name an owner and a review date.
Campaign wording next to clinical instructions
Promotional wording beside clinical instructions can read as advice. Keep the campaign message in one section and point readers to guidance from a qualified source.
No way to report an error
Readers who spot a mistake need a route to tell you. Give one contact route on the page, and make it visible in the review section.
Frequently asked questions
What is a health awareness campaign?
A health awareness campaign is a time-limited effort to share information about a health topic with a particular group, such as a community, a workplace or a set of patients. It usually combines core messages, sourced materials and events, and the hub is the page where those materials live.
Can a health awareness hub replace medical advice?
No. The hub points people to sources and services, and it cannot assess anyone's health. People with symptoms or concerns should contact a qualified clinician or their local emergency number.
Where should the sources come from?
Use official public health agencies, professional bodies, or your organization's clinical lead, and name each source on the page. Avoid figures copied from social posts or from sites that do not say where their numbers come from.
How often should the hub be reviewed?
Review it on the date you set, and whenever an event, contact or source changes. A short, regular review keeps a campaign page trustworthy after launch.
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How to build it
Follow the eight-step wizard: type, assets and description, images, branding, contact and call to action, Atty Suggestions, blueprint, and generate. Atty generates one HTML page in the background. Review it, then publish and share the page link or download the HTML file.