- Every price has a unit, and the unit matches the one on your invoices.
- Each price shows its currency, and the list says whether tax is included or extra.
- The effective date appears at the top, and every older copy of the list has been taken down.
- Any minimum order, setup charge or rush fee appears in the list, not only in a sales conversation.
- The list covers only items you will sell at the stated prices, and custom work points to a quote.
- A price range appears only where the price depends on a variable you name, such as quantity.
- The request-a-quote button opens a live form, and you have tested it.
Sales & MarketingContent Creator
Price list: state the unit, what is included and the date each price applies
A price list is a document or page that shows what you charge for each product or service, the unit each price applies to, and the terms that go with it. A reader should be able to tell what a price covers, whether tax is extra and when the list takes effect. Show prices only where you will honor them, and send custom work to a quote instead.
What people search
Price list: 6,600 average monthly searches.Google Ads Keyword Planner · 2026-10-09 · United States
Price list template: 1,600 average monthly searches.Google Ads Keyword Planner · 2026-10-09 · United States
Example excerpt
Sample price list for a print shop
Sample section
Illustrative example: the shop, its items and the bracketed amounts are fictional. Enter your own prices, and keep each unit exactly as you bill it. Marlow Print and Copy: price list Effective January 1, 2027. All prices are in US dollars. Business cards Standard 3.5 by 2 inch cards, double-sided, full color. Priced per box of 500 cards at [your price] per box. Proof on request. Artwork is your responsibility, and we flag files that will print poorly. Extra boxes in the same job are priced at [your price] each. Flyers Priced per 100 sheets, one side or two sides, full color, on 80 lb text paper: [your price] per 100 sheets. Rush production adds [your surcharge] to the total. Design help Billed per hour with a one-hour minimum at [your rate] per hour. Revisions beyond two rounds are billed at the same hourly rate. Taxes and terms Sales tax is added to invoices where it applies. Orders below [your minimum] are not accepted. Quotes are valid for 30 days from the date issued. Need something else? Request a quote with the quantity, size and deadline. We reply with a price before any work starts.
Section outline
An outline for a price list a customer can check against an invoice
Header and effective date
Give the business name, the currency and the date the list takes effect. Repeat the date in the footer so a saved or printed copy can be dated.
40 wordsPrice table by item and unit
List each item with its unit, such as per hour, per sheet or per project. Keep one row per billable thing so readers compare like with like.
120 wordsWhat each price includes
State what is in the price, such as materials, delivery or setup, and what costs extra. One short line per item is usually enough.
90 wordsTax, fees, minimums and terms
Say whether the prices include sales tax, list any fees, and state any minimum order. These lines can help prevent many disputes at invoice time.
80 wordsHow to ask for a quote
Link to a request form for custom work, and say which details you need, such as quantity, location and deadline.
60 words
Total: 390 words
Quality checklist
Check the list against your invoices before you publish
Mistakes to avoid
Mistakes that create invoice disputes
No effective date
A price list without a date can get read as current long after it stops applying. Put the effective date at the top, and remove the superseded list from every site, profile and message where you shared it.
A unit left unstated
Per hour, per sheet, per project and per box produce very different totals. State the unit on the same line as the price, not in a footnote.
A starting price with no explanation
A low 'from' price that few customers pay looks like bait. If a starting price exists, say what it buys and what usually adds to it.
Leaving tax and fees unstated
A customer who finds extra charges on the invoice can feel misled, even when the list was technically complete. State tax and fees at the foot of the list.
Expecting the page to take orders
The Content Creator page does not take payments or orders. Put a request button beside the list, and handle the order through your own process once the quote is accepted.
Frequently asked questions
What is a price list?
A price list is a document or page that shows what you charge for each product or service, the unit each price applies to, and the terms that go with it. A clear one lets a customer check a rate directly, rather than booking a call to learn the basics.
Is there a price list template I can edit?
Yes. A spreadsheet is the usual choice for an internal price list, because you can sort the rows and change one cell at a time. Use the outline above to order its columns, then publish the customer-facing version as a web page.
Should I show my prices publicly?
It depends on the work. Public prices help people decide without a call, and they suit standard items. Custom or large jobs usually need a quote, so show a list only for the items you will honor at the stated prices.
How often should I update a price list?
Update it whenever a price, unit or term changes. Give each version its own effective date, and take the old link out of your site, your profile and your messages so no one quotes from it by mistake.
Browse by category
More pages in Sales & Marketing
Pages
Microsite
Pages
Affiliate Landing Page
Pages
Event Invitation
Pages
Webinar Landing Page
Pages
Waitlist Page
Pages
Lead Magnet
How to build it
Follow the eight-step wizard: type, assets and description, images, branding, contact and call to action, Atty Suggestions, blueprint, and generate. Atty generates one HTML page in the background. Review it, then publish and share the page link or download the HTML file.
