How would you rate your trip overall?
Gives one overall measure to track between trips. Keep the same wording each time so a change in the score means something.
A post-trip feedback survey asks travelers about one completed trip while the details are still fresh. It covers the parts your agency controls, such as the daily pace, lodging and transfers, and it leaves room for one comment about what to change. Send it within a few days of return, and keep the wording the same from trip to trip so the answers can be compared.
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Gives one overall measure to track between trips. Keep the same wording each time so a change in the score means something.
Pace is a planning choice you can change, so this question points to a specific fix rather than a general impression.
Judges the accommodation apart from the rest of the trip. Include Did not use for travelers who arranged their own rooms or changed plans.
Transfers are the first and last part of the trip, and they depend on suppliers you can brief differently. Not included keeps the rating honest for self-arranged trips.
One focused prompt gets a usable answer. A long list of suggestions is harder to act on than one clear change.
| Field | Type | Required | Why you ask it |
|---|---|---|---|
Trip name or codeCopy the name from the trip sheet you sent before departure. | Short text | Required | Matches the response to the right itinerary and supplier notes. |
Trip end date | Date | Required | Shows how long after the trip the answers were given. Answers from weeks later depend more on memory, and the date lets you separate them. |
Overall trip rating | Rating | Required | The single overall measure you compare from one trip to the next. |
Pace of the daily planToo slowAbout rightToo fastNot sure | Single choice | Required | Tells you whether the next itinerary needs fewer stops or more time at each one. |
LodgingPoorFairGoodVery goodExcellentDid not use | Single choice | Optional | Lets you judge the accommodation separately from transport and activities. |
Arrival and departure transfersPoorFairGoodVery goodExcellentNot included | Single choice | Optional | Shows whether the transfer suppliers or the timing caused friction. |
Activity you enjoyed mostName the activity or place. Leave out personal details about other travelers. | Long text | Optional | Shows which parts of the itinerary to keep, in the traveler's own words. |
One change for next timeFor example: allow more time between the morning and afternoon stops. | Long text | Optional | Gives the planner one specific change to consider, which is more useful than a general complaint. |
Would you book with us again?YesMaybeNo | Single choice | Optional | Records intent as a direct question, separate from the ratings above it. |
May we contact you about this trip?YesNo | Single choice | Optional | Keeps follow-up a choice. Use it to decide whether anyone writes back. |
Email for follow-upLeave this blank if you do not want a reply. | Optional | Only needed when the traveler has said yes to follow-up. |
Look at lodging, transfers and pace before the overall score. A strong hotel can hide a weak transfer, and the overall number alone will not tell you which supplier to brief differently.
Group responses by destination and trip style before you compare them. A walking itinerary and a coach tour set different expectations, so comparing their pace answers directly can mislead the planning decision.
If a response describes a safety problem, an illness or a lost item, pass it to the person who handles incidents on your trips rather than waiting for the next survey review. Survey responses are processed on a schedule, so the survey is the wrong place for anything that needs action on the same day.
Pick one change per trip type, name the person who will make it, and decide the date you will check it on the next departure. Tell travelers about a change only after it is real.
A survey sent on day three of a seven-day trip measures day three. Wait until the traveler is home, when they can judge the whole itinerary.
A transfer question with no Not included option forces an answer from a traveler who drove themselves. Give them a choice that says the part did not apply.
Each survey is about one traveler's own trip. Questions about someone else's behavior invite complaints you cannot check and can expose personal details.
Keep the comment optional and the ratings required. Travelers will rate a trip without writing an essay, and a required box tends to collect filler text.
Ask for one overall rating, then one question for each part of the trip you control: daily pace, lodging and transfers. Add one open question for a single change, and an optional question about contact. Use the same wording on every trip so the answers can be compared.
Send it within a few days of the traveler's return, after the trip has ended but while the details are fresh. Answers given weeks later depend on memory, so keep the trip end date in each record to show how old each answer is.
It is a customer feedback survey with trip-specific questions. A general customer survey measures a service as a whole, while this one asks about the parts of one itinerary, so it names pace, lodging and transfers instead of asking about service in general.
Use one scale across the whole survey and label every point with words such as Poor and Excellent. Labeled options are easier to read on a phone than a bare number, and a Did not use or Not included choice keeps a missing part from distorting the average.
No. A survey collects general feedback after the trip. A complaint, an injury or a lost item needs its own route, with a named person, a response time you set, and a record of what you did about it.
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